Case Study

Reform & Rebuild

A free redesign for a UK service supporting people serving life and IPP sentences, and the families and friends who stand by them.

Reform & Rebuild website homepage on desktop, designed and built by InfaCloud
Reform & Rebuild website on a mobile phone
Client
Reform & Rebuild
Industry
Charities & Community
Location
UK-wide
Launched
October 2026
Website
reformandrebuild.co.uk
  • Website Design
  • Website Hosting

The Project

How We Built Reform & Rebuild's New Website

A UK service supporting people serving life and IPP sentences needed a calmer, clearer website, moved off Wix without touching its email.

(01) The Brief

Reform & Rebuild is an independent UK service for people serving life and IPP sentences, and for the families and friends who stand by them. Drawing on personal and professional experience, it helps people find their way through the prison system and the barriers to progression and release.

The service takes no government money and runs on donations, so time and budget are tight. Its old Wix website needed to explain a difficult subject more clearly, make it easy to ask for help and give people a simple way to donate. We offered to redesign it for free.

(02) What We Did

We designed a calm, respectful look in warm stone and orange, with real photography that feels human rather than stark. Every page leads with plain English, because many visitors are worried family members or people writing from prison.

The site has its own pages for What We Offer, Consultancy, Life Sentences and Donate. The Life Sentences page explains life and IPP sentences step by step. The Contact page asks who the enquiry is about, and gives a forwarding address for people writing from prison.

We moved the website from Wix to InfaCloud hosting while the domain and Google Workspace email stayed exactly where they were, so not a single email went missing.

(03) The Result

Reform & Rebuild went live in October 2026 with a website that explains life and IPP sentences clearly, makes it easy to ask for support and gives supporters a simple way to donate.

The website was designed and built for free, and is hosted and looked after by InfaCloud.

What We Delivered

Everything Reform & Rebuild Needed To Grow Online

Delivered by the InfaCloud team: Website Design, Website Hosting.

01

Calm, Respectful Design

Warm stone and orange, with real photography that feels human rather than stark.

02

Life Sentences Explained

A plain-English guide to life and IPP sentences, step by step.

03

Ask For Support

A contact form that asks who the enquiry is about, so every message reaches the right help.

04

Writing From Prison

A forwarding address for anyone writing in from prison.

05

Donate Page

One-off PayPal donations or a coffee on Ko-fi, all in one place.

06

Moved Off Wix

The site moved to InfaCloud with the domain and Google Workspace email left untouched.

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