Does Your Jacket Potato Business Need a Website?
Jacket potatoes have gone from a humble lunchbox favourite to a full-blown street food sensation. Whether you’re running a one-man show like Spudman or a full team like SpudBros, your business deserves more than just a social media page. In today’s digital world, a website is your front window, your shop sign, and your silent salesperson — all in one.
From Darlington to Peterlee and across the North East, customers are constantly searching for where to get their next loaded spud. Without a website, you’re invisible to those potential hungry customers. A strong online presence helps you show off your menu, promote your story, and let people order ahead or contact you — 24/7.
At InfaCloud, we design custom websites tailored for food vendors, including mobile-optimised layouts, simple update systems, and great SEO. Our web design and development service gives jacket potato businesses the professional image they need to compete, whether you’re on a local market or a busy high street.
If you want your business to rise like a perfectly baked potato, a website isn’t optional — it’s essential.
Spudman and SpudBros: The Power of Personality Online
What makes Spudman and SpudBros stand out isn’t just the food — it’s the brand. Social media gave them a boost, but their long-term credibility depends on having a platform they control. That’s where a website comes in. It’s not subject to algorithm changes or account bans — it’s yours.
Your site should reflect your personality, style, and the energy of your food truck or shop. From professional photography to online menus, your website gives customers a taste of your experience before they even order. Plus, it allows for online booking, delivery partnerships, and showcasing press or customer reviews.
And yes — people will Google you before they buy. If your business appears with no website or an old, hard-to-use page, that customer may end up at a competitor’s stand instead.
InfaCloud works with businesses across the UK to develop fun, easy-to-use websites that match your brand — whether it’s gritty and urban or family-friendly and rustic. Want inspiration? Have a look at our WordPress Support and see how we can keep things running smoothly behind the scenes too.
SEO: So Everyone Knows Where to Find You
SEO (Search Engine Optimisation) is how people find you online when they search for “best jacket potatoes in Newcastle” or “lunch near me in Seaham.” If you’re not appearing on those local search results, you’re losing customers daily. A good website with strong local SEO ensures your name shows up — and gets clicks.
We make sure your business is optimised with keywords, meta data, Google Maps integration, and fast-loading pages so you can rise above the competition. Whether you’ve got one van or ten, the principles are the same: show up where your customers are looking.
Jacket potato businesses are thriving — and there’s room for more. But in a crowded market, visibility is key. Take advantage of our SEO services to keep your brand hot, searchable, and right in front of hungry eyes.
At InfaCloud, we’ve helped independent food brands across the North East grow online — with websites that rank well and work brilliantly on mobile.
Don’t Let Your Business Be a Hidden Gem
You might serve the best loaded jacket potatoes in town, but if no one can find you online, your potential is limited. Social media can help — but a website gives you permanence. It lets customers Google you, view your full menu, read reviews, and order — all without needing to scroll through endless posts or outdated info.
From Spudman’s queues in Tamworth to SpudBros’ following in Manchester, it’s clear there’s a national love for the baked spud. But a modern website turns that love into loyalty and keeps customers coming back.
If you’re ready to build your own slice of the web, InfaCloud is ready to help. Whether you’re based in Peterlee, Sunderland, Durham or beyond, we offer affordable, fast-turnaround websites that give your brand the presence it deserves.
Contact us today to get started — and let’s make your jacket potato business the next big thing online.
